| 000 | 00708nam a2200217 a 4500 | ||
|---|---|---|---|
| 999 |
_c2811 _d2811 |
||
| 020 | _a0075610337 | ||
| 082 | 0 | 4 | _a658.8 |
| 100 | 1 |
_aPerreault, William D. _926037 |
|
| 245 | 0 | 0 |
_aApplications in basic marketing : clippings from the popular business press / _cWilliam D. Perreault, E.Jerome McCarthy |
| 250 | _a1st ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill / Irwin, _c2002. |
||
| 300 |
_aix,246p. : _bill |
||
| 520 | 0 | _aBusiness | |
| 650 | 1 | 7 |
_aBasic marketing _926038 |
| 650 | 2 | 7 |
_aProduct; Promotion; Marketing strategies _926039 |
| 700 | 1 |
_aMcCarthy, E.Jerome _914021 |
|
| 942 | _cBK | ||