| 000 | 00783nam a2200229 a 4500 | ||
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| 008 | 110328s2000 a g 000 eng d | ||
| 020 | _a0658001337 | ||
| 040 |
_aBD-DhIUB _cBD-DhIUB |
||
| 082 | 0 | 4 |
_a658.802 _219 |
| 100 | 1 | _aParmerlee, David | |
| 245 | 0 | 0 |
_aAuditing markets, products, and marketing plans : AMA marketing toolbox / _cDavid Parmerlee |
| 250 | _a1st ed. | ||
| 260 |
_aLincolnwood : _bNTC Business Books, _c2000. |
||
| 300 |
_axii,193p. : _bill |
||
| 490 | 1 | _aAmerican marketing association marketing toolbox | |
| 520 | 0 | _aBusiness | |
| 556 | _a2004-05-24 | ||
| 650 | 1 | 7 |
_aMarketing _2Spines |
| 650 | 2 | 7 |
_aAuditing; Products; Marketing actions; Marketing audits _2Spines |
| 830 | 0 | _aAmerican marketing association marketing toolbox | |
| 999 |
_c2988 _d2988 |
||