000 00795nam a2200241 a 4500
999 _c4045
_d4045
020 _a8178291045 :
082 0 4 _a658.8
100 1 _aSheth, Jagadish N.
_923816
245 0 0 _aHandbook of relationship marketing /
_cJagadish N. Sheth, Atul ed. Parvatiyar
250 _a1st ed.
260 _aNew Delhi :
_bRespnse Books,
_c2002.
300 _axvi,659p. :
_billus.,figs.,tables
520 0 _aBusiness
650 1 7 _aRelationship marketing
_923817
650 2 7 _aManagement; Business relationships; Teaching of relationship marketing; Relationship marketing-handbook
_923818
700 1 _aParvatiyar, Atul ed.
_923819
942 _cBK