| 000 | 00631nam a2200169 a 4500 | ||
|---|---|---|---|
| 999 |
_c4187 _d4187 |
||
| 020 | _a8131500292 : | ||
| 082 | 0 | 4 | _a658.0072 |
| 100 | 1 |
_aZikmund, William G. _9297 |
|
| 245 | 0 | 0 |
_aBusiness Research Methods / _cWilliam G. Zikmund |
| 250 | _a7th ed. | ||
| 260 |
_aAustralia : _bThomson, _c2003. |
||
| 300 |
_axix,748p. : _billus.,figs.,tables |
||
| 520 | 0 | _aBusiness | |
| 650 | 1 | 7 |
_aBusiness research methods _925518 |
| 650 | 2 | 7 |
_aBusiness research; Information systems; Knowledge management; Research process; Research methods; Sampling; Observation metods; Attitude measurement; Questionnaire design; Data analysis _925519 |
| 942 | _cBK | ||