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| 999 |
_c643 _d643 |
||
| 020 | _a8120311787 : | ||
| 082 | 0 | 4 | _a658.8 |
| 100 | 1 |
_aKotler, Philip _924983 |
|
| 245 | 0 | 0 |
_aMarketing management : analysis, planning, implementation, and control / _cPhilip Kotler |
| 250 | _a9th | ||
| 260 |
_aNew Delhi : _bPrentice-Hall of India, _c1998. |
||
| 300 |
_axxxvii,789p. : _bill |
||
| 520 | 0 | _aBusiness | |
| 650 | 1 | 7 |
_aMarketing management _924984 |
| 650 | 2 | 7 |
_aMarketing strategies; Product; Global marketing; Retail selling; Wholesaling; Marketing communication; Advertising; Sales promotion _924985 |
| 942 | _cBK | ||