| 000 | 00838nam a2200253 a 4500 | ||
|---|---|---|---|
| 008 | 110328s1998 a g 000 eng d | ||
| 020 |
_a0256218951 : _cTk.1230 |
||
| 040 |
_aBD-DhIUB _cBD-DhIUB |
||
| 082 | 0 | 4 |
_a658.8342 _219 |
| 100 | 1 | _aHawkins, Del I. | |
| 245 | 0 | 0 |
_aConsumer behavior : building marketing strategy / _cDel I. Hawkins, Roger J. Best, Kenneth A. Coney |
| 250 | _a7th | ||
| 260 |
_aBoston : _bIrwin/McGraw-Hill, _c1998. |
||
| 300 |
_axxv,760p. : _bill |
||
| 490 | 1 | _aIrwin/McGraw-Hill series in marketing | |
| 520 | 0 | _aBusiness | |
| 556 | _a2000-08-17 | ||
| 650 | 1 | 7 |
_aConsumer behavior _2Spines |
| 650 | 2 | 7 |
_aMarketing strategy; Market surveys; Buyer behavior _2Spines |
| 700 | 1 | _aBest, Roger J. | |
| 700 | 1 | _aConey, Kenneth A. | |
| 830 | 0 | _aIrwin/McGraw-Hill series in marketing | |
| 999 |
_c664 _d664 |
||