000 00757nam a2200229 a 4500
999 _c789
_d789
020 _a0030238161 :
082 0 4 _a658.83
100 1 _aChurchill, Gilbert A.
_918981
245 0 0 _aMarketing research : methodological foundations /
_cGilbert A. Churchill
250 _a7th
260 _aFort Worth :
_bDryden Press,
_c1999.
300 _axxviii,1017p. :
_bill
490 1 _aDryden Press series in marketing
520 0 _aBusiness
650 1 7 _aMarketing research
_918982
650 2 7 _aResearch process; Research design; Sample design; Research report
_918983
942 _cBK