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Internet marketing : reading and online resources /

Internet marketing : reading and online resources / edited by Paul Richardson - 1st ed. - Boston : McGraw-Hill/Irwin, 2001. - xii : 350p. - McGraw-Hill series in marketing .

Business

ISBN: 0071188096 :

Subjects--Topical Terms:
Internet marketing
Consumer; Consumer behavior; Communications; Business; International marketing; Public policy; Internet

Dewey Class. No.: 658.84

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Internet marketing : reading and online resources /