Normal view MARC view ISBD view

The essence of services marketing /

Payne, Adrian

The essence of services marketing / Adrian Payne - 1st ed. - New Delhi : Prentice-Hall of India, 1993. - x,253p. : ill - The Prentice Hall essence of management series .

Business

ISBN: 8120309146 :

Subjects--Topical Terms:
Services marketing
Marketing mix

Dewey Class. No.: 658.8

Place hold
Print
Cite
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)