CIU Library and Learning Resources Centre (LLRC)

Public Relations Writing: the essentials of style and format /

Bivins, Thomas H.

Public Relations Writing: the essentials of style and format / Thomas H. Bivins - 6th Edition - Boston : McGrow Hill, 2008. - xvii,377p. : ill,pics.,Tabs.,figs.,

Business

0-07110837 :


Public Relations Writing
Writing; Public Relations; Planning and Research; choosing right message media relations and placement; design; printing; desktop publishing; News releases; newsletters writing; magazines writing; feature writing; print advertising ethics and public relations writing

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