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Consumer Behavior /

Schiffman, Leon G.: Joseph Wisenblit : S. Ramesh Kumar.

Consumer Behavior / - 12th ed. - New Delhi : Prentice-Hall of India, 2019. - xxx,670p. : ill 27 cm.

Business

ISBN: 9789353069834

Subjects--Topical Terms:
Consumer bahavior
Consumer research

Dewey Class. No.: 658.8342 S333c 2019

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