CIU Library and Learning Resources Centre (LLRC)

International business : a strategic approach /

Rugman, Alan M.

International business : a strategic approach / Alan M. Rugman, Richard M. Hodgetts - 1st ed. - New York : McGraw-Hill, 1995. - xxv,630p. : ill - McGraw-Hill series in management .

Business

007054915X :


International business
Strategic management; Business enterprises; Business strategies; International trade; International finance; Global strategic planning; Organizing strategy; Production; Marketing; Human resource management; Financial management; Corporate strategy

658.049
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