Principles of services marketing / (Record no. 1652)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00583nam a2200181 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0071189769 : |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Palmer, Adrian |
| 245 00 - TITLE STATEMENT | |
| Title | Principles of services marketing / |
| Statement of responsibility, etc | Adrian Palmer |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London : |
| Name of publisher | McGraw-Hill, |
| Year of publication | 2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvi,516p. : |
| Other physical details | ill |
| 490 1# - SERIES STATEMENT | |
| Series statement | Marketing series |
| 520 0# - SUMMARY, ETC. | |
| Summary, etc | Business |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Services marketing |
| 650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Service quality; Marketing information systems; Relationship marketing; Internal marketing; International marketing; Service promotion |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | CIU Library |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CIU Library | CIU Library | General Stacks | 20/04/2011 | Karim International | 1246.00 | 658.8 P173p 2001 | 003050 | 1 | 20/04/2011 | CIU Library | |||||
| Lost | CIU Library | CIU Library | General Stacks | 03/04/2002 | Karim International | 1296.75 | 658.8 P173p 2001 | 003254 | 2 | 03/04/2002 | CIU Library | Lost in 2017 and Write-Off Proposal approved by Hon'ble VC Sir in 7th LLRC Committee Meeting held on 15th July, 2019 | |||
| CIU Library | CIU Library | General Stacks | 27/10/2003 | Karim International | 1397.00 | 658.8 P173p 2001 | 004507 | 3 | 27/10/2003 | CIU Library | |||||
| CIU Library | CIU Library | General Stacks | 27/10/2003 | Karim International | 1397.00 | 658.8 P173p 2001 | 004508 | 4 | 27/10/2003 | CIU Library |