Services management and marketing : a customer relationship management approach / (Record no. 2652)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00706nam a2200205 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0471720348 : |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Gronroos, Christian |
| 245 00 - TITLE STATEMENT | |
| Title | Services management and marketing : a customer relationship management approach / |
| Statement of responsibility, etc | Christian Gronroos |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Chichester : |
| Name of publisher | John Wiley, |
| Year of publication | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | x,394p. : |
| Other physical details | ill |
| 520 0# - SUMMARY, ETC. | |
| Summary, etc | Business |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Service marketing |
| 650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Service management; Service industries - Marketing; Customer services; Quality management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | CIU Library |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| CIU Library | CIU Library | General Stacks | 27/10/2003 | Karim International | 3217.00 | 658.8 G876s 2000 | 004509 | 1 | 27/10/2003 | CIU Library | ||||
| CIU Library | CIU Library | General Stacks | 27/10/2003 | Karim International | 3217.00 | 658.8 G876s 2000 | 004510 | 2 | 27/10/2003 | CIU Library | ||||
| CIU Library | CIU Library | General Stacks | 27/10/2003 | Karim International | 3217.00 | 658.8 G876s 2000 | 004511 | 3 | 27/10/2003 | CIU Library |