CIU Library and Learning Resources Centre (LLRC)

Brand warriors : corporate leaders share their winning strategies / (Record no. 3796)

MARC details
000 -LEADER
fixed length control field 00592nam a2200193 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 1861975929 :
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
245 00 - TITLE STATEMENT
Title Brand warriors : corporate leaders share their winning strategies /
Statement of responsibility, etc edited by Fiona Gilmore
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London :
Name of publisher Profile Books,
Year of publication 1999.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xiv,263p. :
Other physical details ill
520 0# - SUMMARY, ETC.
Summary, etc Business
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing
650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Brand; Product management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type CIU Library
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Copy number Price effective from Koha item type
        CIU Library CIU Library General Stacks 11/05/2006 Karim International 575.00 658.827 B817 1999 006097 1 11/05/2006 CIU Library
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