Corporate reputation, the brand & the bottom line : (Record no. 5314)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00875pam a22002294a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 074944651x (alk. paper) |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.2 |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Haywood, Roger, |
245 10 - TITLE STATEMENT | |
Title | Corporate reputation, the brand & the bottom line : |
Sub Title | Powerful proven communication strategies for maximizing value / |
Statement of responsibility, etc | Roger Haywood. |
250 ## - EDITION STATEMENT | |
Edition statement | 3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | London ; |
-- | Sterling, VA : |
Name of publisher | Kogan Page, |
Year of publication | c2006. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xvi, 320 p. ; |
Other physical details | ills.; |
Accompanying material | 23 cm. |
500 ## - GENERAL NOTE | |
General note | "The Chartered Institute of Marketing." |
500 ## - GENERAL NOTE | |
General note | Previous ed. published as: Manage your reputation. London : Kogan Page, c2002. |
500 ## - GENERAL NOTE | |
General note | Includes index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Public relations. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Corporate image. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Organizational effectiveness. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Haywood, Roger, |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://www.loc.gov/catdir/toc/ecip0510/2005009330.html |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | CIU Library |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
CIU Library | CIU Library | General Stacks | 08/04/2015 | Paragon Enterprise | 762.00 | 659.2 H427c 2006 | 008128 | 1 | 15/11/2015 | CIU Library | ||||
CIU Library | CIU Library | General Stacks | 08/04/2015 | Paragon Enterprise | 762.00 | 659.2 H427c 2006 | 008129 | 2 | 15/11/2015 | CIU Library |