CIU Library and Learning Resources Centre (LLRC)

Selling : principles and methods / (Record no. 672)

MARC details
000 -LEADER
fixed length control field 00818nam a2200229 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0256036446
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.81
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Pederson, Carlton A.
245 00 - TITLE STATEMENT
Title Selling : principles and methods /
Statement of responsibility, etc Carlton A. Pederson, Milburn D. Wright, Barton A. Weitz
250 ## - EDITION STATEMENT
Edition statement 9th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Homewood, Ill. :
Name of publisher Irwin,
Year of publication 1988.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xvii,644p. :
Other physical details ill
520 0# - SUMMARY, ETC.
Summary, etc Business
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Selling
650 27 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Salesperson; Buyer behavior; Buying process; Sales presentation; Customer relationship; Trade selling; Retail selling; Advertising; Telemarketing; Sales management
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wright, Milburn D.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Weitz, Barton A.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type CIU Library
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Full call number Accession Number Copy number Price effective from Koha item type
        CIU Library CIU Library General Stacks 21/05/2000 Gifted From Asia Foundation 658.81 P371s 1988 001603 1 21/05/2000 CIU Library
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