Normal view MARC view

Communications management; Public relations management; Strategic planning; Human resource management; Media relations; Marketing communication; Public affairs (Topical Term)

Number of records used in: 1

Preferred form: Communications management; Public relations management; Strategic planning; Human resource management; Media relations; Marketing communication; Public affairs

Notes

Machine generated authority record.

Work cat.: (OSt)2283: White, John 16568, Strategic communications management : making public relations work /, 1995.

CIU Library and Learning Resources Centre (LLRC)

Communications management; Public relations management; Strategic planning; Human resource management; Media relations; Marketing communication; Public affairs (Topical Term)