Normal view MARC view

Business; Society; Advertising environment; Evolution; Structure; Advertising industry; Planing; Consumer behavior; Market; Advertising research; Production; Media; Internet; Sales (Topical Term)

Number of records used in: 1

Preferred form: Business; Society; Advertising environment; Evolution; Structure; Advertising industry; Planing; Consumer behavior; Market; Advertising research; Production; Media; Internet; Sales

Notes

Machine generated authority record.

Work cat.: (OSt)1749: O'Guinn, Thomas C. 26592, Advertising /, 2000.

CIU Library and Learning Resources Centre (LLRC)

Business; Society; Advertising environment; Evolution; Structure; Advertising industry; Planing; Consumer behavior; Market; Advertising research; Production; Media; Internet; Sales (Topical Term)