Consumers / Linda L. Price, Eric J. Arnould, George M. Zinkhan

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Material type: Text

TextSeries: McGraw-Hill / Irwin series in marketingPublication details: Boston : McGraw-Hill, 2002.Edition: IstDescription: xviii,750p. : illISBN:

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Subject: Business

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
CIU Library	CIU Library General Stacks	658.8342 A765C (Browse shelf(Opens below))	1	Available	005187

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Previous	658.834 M268c 1993 Creating customer loyalty	658.834083 L748b 2003 Brand child : remarkable insights into the minds of today's global kids and their relationships with brands /	658.8342 A765c Consumers /	658.8342 A765C Consumers /	658.8342 A765c 2004 Consumers /	658.8342 H393c Consumer behavior : building market strategy /	658.8342 H393c Consumer behavior : building market strategy /	Next

Business

2004-11-29

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