Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch

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Material type: Text

TextPublication details: New Delhi : Tata McGraw-Hill, 2004.Edition: 6th edDescription: xxvi,779+p : illISBN:

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Subject: Business

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
CIU Library	CIU Library General Stacks	659.1 B427a 2004 (Browse shelf(Opens below))	1	Available		006037
CIU Library	CIU Library General Stacks	659.1 B427a 2004 (Browse shelf(Opens below))	2	Available		006038
CIU Library	CIU Library General Stacks	659.1 B427a 2004 (Browse shelf(Opens below))	3	Checked out	03/01/2021	006039

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