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Marketing in the public sector : a roadmap for improved performance / Philip Kotler, Nancy Lee.
Material type:
TextPublication details: Upper Saddle River, N.J. : Wharton School Pub., c2007.Description: xv, 332 p. : illISBN: - 0131875159 (hardback : alk. paper)
- 9780131875159 (hardback : alk. paper)
- 9780131875159
- 352.7
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| CIU Library | CIU Library General Stacks | 352.7 K87m 2007 (Browse shelf(Opens below)) | 1 | Available | 007621 |
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| 352.63095492 K45g 2015 Gresham's Law Syndrome and Beyond : | 352.63095492 K45g 2015 Gresham's Law Syndrome and Beyond : | 352.635492 A398c Civil Service Management in Bangladesh:an agenda for policy reform / | 352.7 K87m 2007 Marketing in the public sector : | 353.00727 W668n 1997 The new politics of the budgetary process / | 353.00892 J66a 1971 The administration of United States foreign policy / | 353.0313 T454p 1996 The politics of the presidency / |
Includes bibliographical references (p. 291-308) and index.
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