CIU Library and Learning Resources Centre (LLRC)

Advertising : principles & practice / William Wells, Sandra Moriarty, John Burnett.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006.Edition: 11th edDescription: xxxviii, 592 p. ; col. illOther title:
  • Advertising : principles and practice
Subject(s): DDC classification:
  • 659.1
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
CIU Library CIU Library General Stacks 659.1 W447a 2006 (Browse shelf(Opens below)) 1 Checked out 09/06/2021 007888

Includes bibliographical references and index.

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