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Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor

By: Contributor(s): Material type: TextTextSeries: Publication details: New York : McGraw-Hill, 1996.Edition: 5thDescription: xxii,888p. : illISBN:
  • 0079122523 :
Subject(s): DDC classification:
  • 658.83
Subject: Business
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