TY  - BOOK
AU  - Xavier,M.J.
TI  - Marketing in the new millennium : 36 trends that will change business and marketing
SN  - 8125906940 :
U1  - 658.8 
PY  - 2000///
CY  - New Delhi
PB  - Vikas Publishing House
KW  - Marketing
KW  - Business; Quality management; Strategic management; Information technology; Market research; Advertising; E-commerce; E-business; Mass marketing
N2  - Business
ER  -