TY  - BOOK
AU  - Galsworth,G.D.
TI  - Smart, simple design : using variety effectiveness to reduce total cost and maximize customer selection
SN  - 0939246627
U1  - 658 
PY  - 1994///
CY  - Essex Junction, Vermont
PB  - Omneo
KW  - Total cost
KW  - Maximize customer selection; Business strategy
N2  - Business
ER  -