TY  - BOOK
AU  - Reedy,Joel
AU  - Schullo,Shauna
AU  - Zimmerman,Kenneth
TI  - Electronic marketing : integration electronic resources into the marketing process
T2  - The Dryden Press series in marketing
SN  - 0030211077 :
U1  - 658.800285 
PY  - 2000///
CY  - Fort Worth
PB  - Harcourt Brace College Publishers
KW  - Electronic marketing
KW  - Electronic commerce; Online marketing; Internet; Data management; International marketing
N2  - Business
ER  -