TY  - BOOK
AU  - Narayan,B.
TI  - Advertising management
SN  - 8170249538 :
U1  - 659.1 
PY  - 1998///
CY  - New Delhi
PB  - A.P.H. Publishing
KW  - Advertising management
KW  - Advertising agency; Advertising media; Creative advertising; Publicity; Sales promotion
N2  - Business
ER  -