TY - BOOK TI - Internet marketing : reading and online resources T2 - McGraw-Hill series in marketing SN - 0071188096 : U1 - 658.84 PY - 2001/// CY - Boston PB - McGraw-Hill/Irwin KW - Internet marketing KW - Consumer; Consumer behavior; Communications; Business; International marketing; Public policy; Internet N2 - Business ER -