TY  - BOOK
AU  - Terpstra,Vern
AU  - Sarathy,Ravi
TI  - International marketing
U1  - 658.848 19
CY  - Delhi
PB  - Harcourt College Publishers
KW  - International marketing
KW  - Spines
KW  - International marketing management; Economic environment; World economy; Global market
KW  - Japan; Europe; China
N2  - Business
ER  -