TY  - BOOK
AU  - Hair,Joseph F.
AU  - Bush,Robert P.
AU  - Ortinau,David J.
TI  - Marketing research : within a changing information environment
T2  - McGraw-Hill / Irwin series in marketing
SN  - 0071151192 :
U1  - 658.83 19
PY  - 2003///
CY  - Boston
PB  - McGraw-Hill / Irwin
KW  - Markeing research
KW  - Spines
KW  - Strategic planning
N2  - Business
ER  -