TY  - BOOK
AU  - Richardson,John E.
TI  - Annual editions : marketing 2000 /2001
SN  - 0072364009
U1  - 658.8 
PY  - 2000///
CY  - Guilford
PB  - Dushkin / McGraw-Hill
KW  - Marketing
KW  - Market research; Consumer behavior; Product; Pricing; Marketing strategies
N2  - Business
ER  -