TY  - BOOK
AU  - Marconi,Joe
TI  - Reputation marketing : building and sustaining your organization's greatest asset
SN  - 0658014293
U1  - 659.285 19
PY  - 2002///
CY  - Chicago
PB  - McGraw -Hill
KW  - Reputation marketing
KW  - Spines
KW  - Corporate image; Corporations-Public relations
ER  -