TY  - BOOK
AU  - Solomon,Michael R.
TI  - Consumer behavior : buying, having, and being
T2  - Prentice-Hall international series in marketing
SN  - 8178088185 :
U1  - 658.8342 19
PY  - 2002///
CY  - New Delhi
PB  - Pearson Education
KW  - Consumer behavior
KW  - Spines
KW  - Subcultures; Consumer culture
N2  - Business
ER  -