TY  - BOOK
AU  - Malhotra,Naresh K.
TI  - Marketing research : an applied orientation
SN  - 8129702568 :
U1  - 658.83 19
PY  - 2004///
CY  - Delhi
PB  - Pearson Education (Singapore)
KW  - Marketing research
KW  - Spines
KW  - Research design; Sample design; Form design; Questionnaire
N2  - Business
ER  -