TY  - BOOK
AU  - Cateora,Pholip R.
AU  - Craham,John L.
TI  - International marketing
T2  - The McGrow-Hill / Irwin series in marketing
SN  - 9780072941647
U1  - 658.84 C359i 2005 
PY  - 2005///
CY  - Boston
PB  - McGrow-Hill / Irwin
KW  - Marketing
KW  - International business enterprises; International marketing; Global marketing; International trade; Globa market opportunities; Maketing strategies
N2  - Business
ER  -