TY - BOOK AU - Bivins,Thomas H. TI - Public Relations Writing: the essentials of style and format SN - 0-07110837 : U1 - 659.2 PY - 2008/// CY - Boston PB - McGrow Hill KW - Public Relations Writing KW - Writing; Public Relations; Planning and Research; choosing right message media relations and placement; design; printing; desktop publishing; News releases; newsletters writing; magazines writing; feature writing; print advertising ethics and public relations writing N2 - Business ER -