TY  - BOOK
AU  - LeSueur,Jeff
TI  - Marketing Automation : Practical Steps to more effective direct marketing
SN  - 9780470125427
U1  - 658.8 19
PY  - 2007///
CY  - New Jersey
PB  - John Wiley
KW  - Marketing
KW  - Spines
KW  - Direct Marketing; Marketing_Dataprocessing; Marketing Automation
N2  - Business
ER  -