TY - BOOK AU - Kotler,Philip AU - Lee,Nancy TI - Marketing in the public sector: a roadmap for improved performance SN - 0131875159 (hardback : alk. paper) U1 - 352.7 PY - 2007/// CY - Upper Saddle River, N.J. PB - Wharton School Pub. KW - Government productivity KW - Public administration KW - Administrative agencies N1 - Includes bibliographical references (p. 291-308) and index UR - http://www.loc.gov/catdir/toc/ecip0613/2006015053.html ER -