TY  - BOOK
AU  - Peelen, Ed
TI  - Customer relationship management / 
SN  - 9788131725405
U1  - 658.812 
PY  - 2005///
CY  - New Delhi
PB  - Pearson education
KW  - Customer relations
KW  - Consumer behavior
N1  - Includes Index; Includes references
ER  -