TY  - BOOK
AU  - Zikmund, William G
AU  - Barry J. Babin : John C. Carr : Atanu Adhikari : Mitch Griffin
TI  - Business Research Methods : A South Asian Perspective / 
SN  - 978 81 315 2036 9
U1  - 658.0072 
PY  - 2016///
CY  - New Delhi
PB  - McGraw Hill
KW  - Business Studies
KW  - Research
ER  -