TY  - BOOK
AU  - Still,Richard R.
AU  - Cundiff,Edward W.
AU  - Govoni,Norman A.P.
TI  - Sales management : decisions, strategies, and cases
SN  - 8120305671 :
U1  - 658.8100722 
PY  - 1999///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Sales management
KW  - Personal selling; Marketing strategy; Salesmanship; Marketing policy; Sales organization; Sales force management; Sales budget; Sales control; Cost analysis; International sales management
N2  - Business
ER  -