TY - BOOK AU - Rugman,Alan M. AU - Hodgetts,Richard M. TI - International business : a strategic approach T2 - McGraw-Hill series in management SN - 007054915X : U1 - 658.049 PY - 1995/// CY - New York PB - McGraw-Hill KW - International business KW - Strategic management; Business enterprises; Business strategies; International trade; International finance; Global strategic planning; Organizing strategy; Production; Marketing; Human resource management; Financial management; Corporate strategy N2 - Business ER -