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Marketing management : an asian perspective / Philip Kotler, Swee Hoon Ang, Siew Meng Leong, Chin Tiong Tan by
Edition: 1st ed.
Material type: Text Text
Publication details: Singapore : Prentice Hall, 1996
Availability: Items available for loan: CIU Library (3)Call number: 658.8 K87m 1996, ...

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2.
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Cases in marketing management and strategy : an Asia-Pacific perspective / John A. Quelch, Siew Meng Leong, Swee Hoon Ang, Chin Tiong Tan by
Edition: 1st ed.
Material type: Text Text
Publication details: London : Prentice Hall, 1996
Availability: Items available for loan: CIU Library (1)Call number: 658.800722 Q3c 1996.

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