CIU Library and Learning Resources Centre (LLRC)

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Value-added public relations : the secret weapon of integrated marketing / Thomas L. Harris by
Edition: 1st ed.
Material type: Text Text
Publication details: Lincolnwood, Ill. : NTC Business Books, 2000
Availability: Items available for loan: CIU Library (1)Call number: 659.2 H313v 2000.

2.
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Strategic brand communication campaigns / Don E. Schultz, Beth E. Barnes by
Edition: 5th
Material type: Text Text
Publication details: Lincolnwood, Ill. : NTC Business Books, 2001
Availability: Items available for loan: CIU Library (1)Call number: 658.802 S387s 2001.

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Strategic advertising campaigns / Don E. Schultz, Beth E. Barnes by
Edition: 4th
Material type: Text Text
Publication details: Lincolnwood, Ill. : NTC Business Books, 1995
Availability: Items available for loan: CIU Library (1)Call number: 659.113 S387s 1995.

4.
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The product manager's handbook : the complete product management resource / Linda Gorchels by
Edition: 2nd
Material type: Text Text
Publication details: Lincolnwood, Ill. : NTC Business Books, 2000
Availability: Items available for loan: CIU Library (2)Call number: 658.5 G661p 2000, ...

5.
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Handbook of technical writing / James H. Shelton by
Edition: 1st ed.
Material type: Text Text
Publication details: Lincolnwood, Ill. : NTC Business Books, 1994
Availability: Items available for loan: CIU Library (1)Call number: 808.066 S544h 1994.

6.
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The brand marketing book : creating, managing, and extending the value of your brand / Joe Marconi by Series:
Edition: 1st ed.
Material type: Text Text
Publication details: Lincolnwood, Ill. : NTC Business Books, 2001
Availability: Items available for loan: CIU Library (2)Call number: 658.827 M321b 2001, ... Not available: CIU Library: Checked out (1).

7.
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Auditing markets, products, and marketing plans : AMA marketing toolbox / David Parmerlee by Series: American marketing association marketing toolbox
Edition: 1st ed.
Material type: Text Text
Publication details: Lincolnwood : NTC Business Books, 2000
Availability: Items available for loan: CIU Library (2)Call number: 658.802 P254a, ...

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