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Consumer behavior : implications for marketing strategy / del I. Hawkins, Roger J. Best, Kenneth A. Coney by Series:
Edition: 6th
Material type: Text Text
Publication details: Chicago : Irwin, 1995
Availability: Items available for loan: CIU Library (5)Call number: 658.8342 H393c 1995, ...

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Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney by Series:
Edition: 9th
Material type: Text Text
Publication details: Boston : McGraw-Hill / Irwin, 2004
Availability: Items available for loan: CIU Library (4)Call number: 658.8342 H393c 2004, ...

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