| 000 | 00668nam a2200205 a 4500 | ||
|---|---|---|---|
| 999 |
_c1484 _d1484 |
||
| 020 | _a020519432X : | ||
| 082 | 0 | 4 | _a302.2 |
| 100 | 1 |
_aVivian, John _924348 |
|
| 245 | 0 | 0 |
_aThe media of mass communication / _cJohn Vivian |
| 250 | _a4th | ||
| 260 |
_aBoston : _bAllyn and Bacon, _c1997. |
||
| 300 |
_axviii,526p. : _bill |
||
| 520 | 0 | _aCommunication | |
| 650 | 1 | 7 |
_aMedia _924349 |
| 650 | 2 | 7 |
_aMass communication; Mass media; Journalism; Public relation; Advertising; Media research; Society; Political condition _924350 |
| 942 | _cBK | ||