000 00716nam a2200205 a 4500
008 110328s2001 a g 000 eng d
020 _a8120316096 :
_cTk.592.50
040 _aBD-DhIUB
_cBD-DhIUB
082 0 4 _a658.8
_219
100 1 _aKotler, Philip
245 0 0 _aMarketing management /
_cPhilip Kotler
250 _a10th
260 _aNew Delhi :
_bPrentice-Hall of India,
_c2001.
300 _axxxi,718+p. :
_bill
520 0 _aBusiness
556 _a2002-07-24
650 1 7 _aMarketing management
_2Spines
650 2 7 _aCustomer satisfaction; Markets; Strategic planning; Marketing opportunities; Marketing environment; Consumer markets; Buyer behavior; Business markets
_2Spines
999 _c2038
_d2038