000 00742nam a2200193 a 4500
999 _c2283
_d2283
020 _a8173711348 :
082 0 4 _a658.445
100 1 _aWhite, John
_916568
245 0 0 _aStrategic communications management : making public relations work /
_cJohn White, Laura Mazur
250 _a1st ed.
260 _aHyderabad :
_bUniversities Press,
_c1995.
300 _axvi,277p. :
_bill
490 1 _aEIU-Universities Press finance and management portfolio
520 0 _aBusiness
650 1 7 _aStrategic management
_916569
650 2 7 _aCommunications management; Public relations management; Strategic planning; Human resource management; Media relations; Marketing communication; Public affairs
_916570
700 1 _aMazur, Laura
_93950
942 _cBK