| 000 | 00698nam a2200229 a 4500 | ||
|---|---|---|---|
| 008 | 110328s1998 a g 000 eng d | ||
| 020 | _a0697327159 | ||
| 040 |
_aBD-DhIUB _cBD-DhIUB |
||
| 082 | 0 | 4 |
_a302.23 _219 |
| 100 | 1 | _aBlack, Jay | |
| 245 | 0 | 0 |
_aIntroduction to media communication / _cJay Black, Jennings Bryant, Susan Thompson |
| 250 | _a5th | ||
| 260 |
_aBoston : _bMcGraw-Hill , _c1998. |
||
| 300 |
_axvi,432p. : _bill |
||
| 520 | 0 | _aSocial Science | |
| 556 | _a2004-11-29 | ||
| 650 | 1 | 7 |
_aMedia communication _2Spines |
| 650 | 2 | 7 |
_aAdvertising; Public relations; Media environment _2Spines |
| 700 | 1 | _aBryant, Jennings | |
| 700 | 1 | _aThompson, Susan | |
| 999 |
_c3224 _d3224 |
||